Each and every magazine has their own signature design. Magazine design and layout is one of the most important parts of running a magazine publication, as it is what essentially draws the audience in. The design of a magazine goes way beyond the cover, into the details of each page. Designers have to manually lay out each and every article, illustration, photograph, and even insert the advertisements according to what looks the best visually.
Magazine design is an incredibly detailed process, controlling everything from the hyphenation of text to the placement of cover photos. Designers meet with management staff, as well as advertising managers, to help organize the look and feel of upcoming issues. They also can meet with the photographers in order to coordinate each other's work to best match each other. Magazine design extends to publication websites as well, requiring a visually acceptable online presence to correlate with their print reputation.
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