A podcast is a digital audio file that is downloaded off the Internet primarily for use on people's media players or computers. The term directly links to Apple's iPods and broadcasting discussions or news on the Internet. Users will download the files to listen to at any time, even when they are not connected to the Internet. This freedom allows for the news or information to travel just about anywhere without restrictions.
Today, podcasting is now an acknowledged form of audio content circulation. There are also podcasts released in the form of video or images matched with audio. Audiobooks are often released in podcast format as well. Journalists utilize podcasts in order to distribute their news and stories to the public in an upcoming and new way. It appeals to new audiences and opens new doors for writers looking to expand their name. Publications may release podcasts along with their print for easy listening as well.
Return to Journalism Encyclopedia.